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Adobe Commerce

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Adobe Commerce (formerly Magento Commerce) is Adobe's enterprise eCommerce platform for building, customizing, and scaling online stores, offering both cloud-hosted and on-premises deployment options.

Definition

Adobe Commerce (formerly Magento Commerce) is Adobe's enterprise eCommerce platform for building, customizing, and scaling online stores, offering both cloud-hosted and on-premises deployment options.

Overview

Adobe Commerce descends from Magento, the widely adopted open-source eCommerce platform that Adobe acquired to anchor its enterprise commerce offering. It retains Magento's core strengths — deep customizability through modules and themes, flexible product catalogs, and multi-store/multi-currency support — while adding enterprise features like B2B functionality, advanced page-building tools, and closer integration with the rest of the Adobe Experience Cloud marketing suite. Because Adobe Commerce is built on an open, extensible architecture, agencies and in-house development teams commonly build custom modules and integrations rather than relying solely on out-of-the-box functionality, which is part of why it has traditionally been chosen for complex, large-catalog stores rather than simple storefronts. This differs from more turnkey, hosted platforms such as WooCommerce, which favor simplicity over deep customization. Adobe Commerce is used by mid-size and enterprise retailers who need advanced merchandising, B2B ordering, multi-brand or multi-region storefronts, and tight integration with marketing, analytics, and personalization tools elsewhere in Adobe's ecosystem.

Key Features

  • Highly customizable, module-based eCommerce architecture
  • Native B2B commerce features alongside B2C storefronts
  • Multi-store, multi-currency, and multi-language support
  • Integration with Adobe Experience Cloud for marketing and personalization
  • Cloud-hosted and on-premises deployment options
  • Advanced catalog and merchandising tools for large product ranges

Use Cases

Running large, complex product catalogs for enterprise retailers
B2B ordering and wholesale storefronts
Managing multiple regional or brand-specific storefronts
Integrating eCommerce data with enterprise marketing and analytics
Custom-built storefront experiences requiring deep platform extensibility

Frequently Asked Questions